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Reviews
"The Crisis Counselor is a how-to on guiding organizations out of public relations crises." -- Hartford Courant "The Crisis Counselor is an easy-to-read, step-by-step manual for executives on how to handle public relations crisis situations - situations that can apply to any business, large or small." -- Private Clubs "The Crisis Counselor provides practical advice on how any company can best manage a crisis." -- Industry Week Growing Companies "The Crisis Counselor is a thought-provoking parade through avoiding crisis in business." -- Corp! "The Crisis Counselor offers a mind-set to risk managers that encourage advance planning, fixing small problems before they turn into crises, and helping businesses insulate themselves from crisis situations." -- Business Insurance "Caponigro explains a collection of possible tips to strengthen any organization to keep it strong and ready for the day-to-day adversity that can surface without warning." -- Post-Tribune (Gary, Indiana) "This book's strengths are its long lists of detailed suggestions for crisis management and its series of all-too-possible crisis scenarios at a variety of companies." -- The Denver Business Journal "Readers can benefit from the tough lessons imparted in this real-life economics school. Caponigro's advice on elements like dealing with the news media and increasing, rather than decreasing communication during a crisis is truly valuable." -- Independent Publisher "The Crisis Counselor is practical - it provides a list of 15 crises that can strike any business and seven simple rules for effective crisis preparation." -- Inside PR "Jeff Caponigro has hit a home run with The Crisis Counselor. It's great to see a book that is so practical and easy to understand. It's a great resource for companies to use to plan for and manage problems within their companies. You can't afford to ignore Jeff's advice." -- Thomas S. Monaghan, Founder, Domino's Pizza, Inc. "All organizations, whether governmental, small business or corporate multi-national, regularly have to confront and manage a crisis. The Crisis Counselor provides workable, practical tools to help organizations prepare for a crisis. Government leaders would do well to heed Jeff Caponigro's instructions." -- Dennis W. Archer, Mayor, City of Detroit Crisis management is seldom thought of until the crisis is out of hand. From the nation's capitol to the local PTA, The Crisis Counselor will equip the reader to manage a situation before it becomes a crisis." -- Alvenia Rhea Albright, National Director for Diversity Marketing, American Express Company "An uncommonly thorough and relentlessly practical guide to planning for and responding to crises. If more companies understood the principles explained in Caponigro's book, far fewer would experience the pain and embarrassment that business crises cause." -- Paul A. Holmes, Editor, Reputation Management "The Crisis Counselor can be an important guide for business leaders in providing insight into situations they may encounter but never have experienced." -- Harold ("Red") Poling, Chairman, Ford Motor Company (Retired) "One of the, "Ten Top Books on PR…Readers can benefit from the tough lessons imparted in this real-life economics school." -- PR Week "This book's strengths are its long lists of detailed suggestions for crisis management and its series of all-too-possible crisis scenarios at a variety of companies." -- The Denver Business Journal |